How to Turn On/Off Hotjar Dynamically Without Page Reloading
Website optimization is essential for businesses that aim to deliver a seamless user experience, drive conversions, and enhance brand reputation. To achieve this, you need insight into how users engage with your website. Hotjar is one such tool that enables you to understand user interaction, and gather visitor data for optimization. In this guide, we will explore how to turn on/off Hotjar dynamically without page reloading, enabling you to save time, resources, and minimize disruption for your users.
Understanding Hotjar and its Benefits
Hotjar is a widely-used analytics tool that provides insights into user behavior on your website. By visualizing visitor clicks, scrolls, and mouse movements, it helps you in identifying UX issues, improving user experience, and increasing conversion rates.
Key features of Hotjar:
- Heatmaps: Provide visual representation of how users engage with your website, allowing you to analyze high and low engagement areas.
- Session recordings: Record visitor sessions, enabling you to observe challenges users face while navigating your website and identify areas of improvement.
- Conversion funnels: Identify drop-off points in your conversion funnel, enabling you to optimize the buyer’s journey for higher conversion rates.
While Hotjar offers vital information for website improvement, there might be scenarios where you need to enable or disable it dynamically, without reloading the page. Some of these scenarios include:
- Switching on Hotjar during user testing for enhanced data collection.
- Disabling Hotjar to ensure user privacy during sensitive interactions.
- Toggling Hotjar for specific user segments to focus on particular demographics.
This is How to Turn On/Off Hotjar without Reloading the Page
You can now dynamically turn on/off Hotjar using JavaScript without reloading the page. The following sections will guide you step-by-step on implementing this solution.
Prerequisites
Before diving into the implementation, ensure you have the following:
- Access to your website’s HTML source code.
- Familiarity with basic JavaScript.
- An active Hotjar account.
Step 1: Install Hotjar Tracking Code
First, you need to install Hotjar’s tracking code on your website. This is done by inserting JavaScript code into the <head>
section of your site’s HTML code.
- Log in to your Hotjar account and navigate to ‘Settings.’
- Click on ‘Sites & Organizations,’ and select the website you want to track.
- Copy the Hotjar tracking code.
- Insert the tracking code into the
<head>
section of your site’s HTML code.
Example:
<head>
...
<!-- Hotjar Tracking Code -->
<script>
(function(h,o,t,j,a,r){
h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)};
h._hjSettings={hjid:0000,hjsv:7};
a=o.getElementsByTagName('head')[0];
r=o.createElement('script');r.async=1;
r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv;
a.appendChild(r);
})(window,document,'https://static.hotjar.com/c/hotjar-', '.js?sv=');
</script>
...
</head>
Ensure that the ‘0000’ in the script is replaced with your unique Hotjar website ID.
Step 2: Create JavaScript Functions for Toggling Hotjar
Next, create two JavaScript functions: enableHotjar()
and disableHotjar()
. These functions will dynamically turn Hotjar on and off as needed.
Example:
function enableHotjar() {
window.hj = window.hj || function() {
(hj.q = hj.q || []).push(arguments)
};
hj("tagRecording", ["enabled"]);
}
function disableHotjar() {
window.hj = window.hj || function() {
(hj.q = hj.q || []).push(arguments)
};
hj("tagRecording", ["disabled"]);
}
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Step 3: Trigger the Functions Based on User Interaction
Now that the functions are created, trigger them based on user actions. For example, you can enable Hotjar when a user clicks a button and disable it when they exit a particular section.
Example:
// Enable Hotjar when a button is clicked
document.getElementById("enable_hotjar_button").addEventListener("click", enableHotjar);
// Disable Hotjar when user leaves a section
document.getElementById("sensitive_section").addEventListener("mouseleave", disableHotjar);
By following these steps, you now have a dynamic solution for toggling Hotjar without refreshing the page. Remember to test the implementation to ensure it works as expected.
These are the Benefits of Dynamically Toggling Hotjar
- Collect valuable insights into user behavior and website problems, leading to better informed design and optimization decisions.
- Prioritize user privacy by disabling Hotjar tracking during sensitive interactions.
- Save time and resources by eliminating the need for page reloads to toggle the tool.
Adopting analytics tools like Hotjar, coupled with advanced web analytics platforms like Flowpoint.ai, can provide comprehensive insights into user behavior and generate recommendations to optimize your website. By implementing dynamic Hotjar toggling without page reloading, you can enhance user experience while gathering the valuable data needed to make informed decisions for website improvements.